skona

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What’s going on in our world – design, B2B marketing, inspiration and a lot of Swedishness.

Cousin It is it.

Boramy_1.jpg

There were some really strong contenders this year, as all years, but in the end, it was Boramy that triumphed! 

Boramy, how do you feel? 

Suprised! I was worried people wouldn't recognize the costume.

What do you think about the competition this year?

The competition at Sköna is always stiff and this year did not disappoint.

Any favorites?

Janessa's homemade Amazon Echo was pretty darn impressive and creative.

How did you create your costume? 

I bought a few really long wigs, cut them up to fit and sewed them into the hat.

Is it really true you got the idea the day before?

I had the idea a few months ago but didn't think it would be interesting enough. By the time Halloween rolled around and I didn't have any better ideas, I just put it together the night before.

What was the inspiration?

I grew up enjoying the Addam's Family. But I also liked the anonymity and ambiguity the costume afforded me -- it could have been anyone or anything under that long mop!

The best costume you've ever seen? 

Not sure if's the best I've ever seen but I never tire of a well-executed Roy Lichtenstein pop art costume

Boramy always brings her A-game to the yearly battle for the trophy and bragging rights. 

See all of this year's Sköna costumes here

Cousin It, Halloween 2017

Cousin It, Halloween 2017

A slug, Halloween 2016

A slug, Halloween 2016

Björk at the Oscars, Haloween 2014

Björk at the Oscars, Haloween 2014