We are a global high tech agency. We launch, empower and nurture brands. We tell stories. We create success. We drive results. We are experts in B2B marketing.We have created a unique model that combines flat organizational structure, emphasis on functional design, with a focus on data-driven marketing and measurable growth. This combination has proven successful throughout Silicon Valley.
Strong brands stand out and outperform their competition and become your greatest asset. We treat B2B brands like consumer brands by putting the customers first - at the center of everything we do. A consistent, well-crafted brand presence builds trust and goes a long way.
We believe in knowing your audience through understanding insights and analytics. Using cutting-edge technology and tactics (marketing automation, ABM, content marketing, and more) is the best way to talk to them directly. We know that the consumers have choices to make, whether they’re buying a cell phone or making an enterprise technology recommendation. Relationships matter. That’s why we help B2B brands connect with their clients through meaningful interactions and valuable conversations to drive leads and measurable growth.
Great design and storytelling help drive growth by improving conversions. Beautiful but functional and impactful design can help you succeed. You have to believe us on this. Design is in our DNA. After all, we are half-Swedish.
What about the name, you ask? Sköna is a Swedish word for beautiful and glorious… pretty fitting, don’t you think?
Sköna was founded in 2003 by Jenny and Scott with the goal of creating the work place they had always dreamed of; an agency that delivered top-notch creative but where egos were left at the door. A place that fostered respect amongst colleagues and clients, a place where people felt safe to speak their minds and share their ideas.
Today we are a team of 15 experienced and passionate individuals who love working together. We talk straight, work hard, laugh a lot, and are damn good at what we do. We seek out clients with the same resume.
At Sköna, we implement the Swedish model. This means that we collaborate on exactly everything because we know that the best ideas come from the unlikeliest of sources.
Our ideas have been translated into "The Sköna Lagbok" - the manual for how we treat each other and our clients. Like in every language, words have more than one meaning. This Swedish word is no exception. Literally, Lagbok means teambook. Not a bad way to start. But colloquially, it has come to mean the “Law of the Great Land”.
Know your audience
Be inspired & be inspiring
Talk less. Listen more
Never take the easy way out
Don't be an ass